Expressing Meriah's artisanal character and making people want to discover its products guided this work in Tunisia, which combined communication strategy, packaging design and advertising campaign design.
We designed the Raïeb and Lben packaging, then rolled out the brand's world through social media content and photo and video production. Recipes, textures and mouth-watering scenes showcase the dairy products and their uses, with visual consistency from packaging to communication materials.
Expertise involved
Communication strategy, packaging design, advertising creative, social media and photo and video production.
Taste starts with the eyes.
For Meriah, we imagined a visual world that expresses artisanal know-how and makes you want to taste. From packaging to campaigns and social media content, colors, textures and staging tell the story of the products' indulgence.
